Where Purpose Meets Productivity
We get it: Your time is your most valuable asset.
Timely Executive Assistance was founded to ensure you spend it on what matters – your genius, growth, and impact.
We’ll transform how you operate, turning daily overwhelm into focus, and giving you the time freedom to lead your business, not just manage it.

Bridging the Gap for Entrepreneurs
Hi, I’m Kristen Selby!
I’ve spent 18+ years in executive support, and I repeatedly saw a critical gap.
Entrepreneurs needed high-caliber, proactive administrative partnership.
But full-time EAs were often out of reach, and part-time options rarely offered the strategic expertise, nuanced support, or seamless integration required.
This insight sparked Timely. I built a modern, agile solution dedicated to providing the precise, fractional executive assistance that empowers visionary leaders. My passion for genuine partnership and service is woven into every aspect of Timely.
The Timely Difference: Tailored, Proactive, Proven
What sets us apart is our commitment to a seamless, high-impact experience designed specifically for entrepreneurs like you:
Expert-level matching: Forget sifting through resumes! We carefully match you with a Timely EA whose expertise, work style, and personality perfectly align with your unique needs, ensuring a strong and productive partnership from day one.
Think of us as your 'right hand': A proactive extension of your business that anticipates needs, manages critical details, and frees you to operate in your zone of genius.
Flexible & scalable support: Whether it's ongoing retainer support or targeted project assistance, our services adapt to your evolving business needs, providing the right level of assistance precisely when you need it.
Dedicated support: You get a dedicated primary EA who understands your needs (sometimes before you do!). Plus, our internal systems ensure seamless backup support, just in case. Your productivity never skips a beat.

Our approach is deeply rooted in our core values:
Improvement
Proactively making your work easier and more efficient.
Reliability
We show up and deliver for you, every time.
Synergy
Aligning with your vision, amplifying your efforts.
Gratitude
Honored to partner in your success.
"What felt like an indulgence for a startup has proven to be a high-ROI investment, literally translating into increased sales and client engagement.
My EA proactively manages my schedule and tasks, giving me the space to focus on what I do best: strengthening my business and delivering excellent work for my clients."
Cheryl P.
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